A New Name, Same Vision: Meet MANOF

After months of meaningful work behind the scenes, we’re proud and excited to share our new name and brand identity with you: MANOF.

In recent years, our organization — previously known as Jindas — has grown and evolved. We’ve expanded our fields of work, launched groundbreaking initiatives, and taken on ambitious goals for the future.

As our impact grew, we realized it was time for our name and brand to reflect the journey we’ve made — and the direction we’re heading.

Why MANOF?

In Hebrew, “manof” (מנוף) means crane — a tool that lifts, moves, and builds.

But to us, it’s also a symbol of vision: the power of communities to rise, shift reality, and build better futures — together.

MANOF is more than a name. It’s a renewed statement of who we are, what we stand for, and what we believe in: that real change happens with the people, by the people, and for the people.

Thank You for Being Part of Our Journey

For us, rebranding isn’t just about logos or visuals, it’s about growth, clarity, and staying true to our mission, even as we evolve.

We’re grateful you’re here with us.